كتب التسويق

تحميل كتاب التسويق الصحي pdf د. محمد الصيرفي، مجلتك الإقتصادية

مجلتك الإقتصادية

اخر تحديث :

عنوان الكتاب :

التسويق الصحي

من تأليف :

د. محمد الصيرفي

تحميل كتاب آخر حول مدخل إلى الإقتصاد الصحي pdf

محتويات الكتاب :

الفصل الأول : مفهوم التسويق الصحي وأهميته
الفصل الثاني : البيئة التسويقية الصحية
الفصل الثالث : سوق الخدمات الصحية
الفصل الرابع : سلوك المستهلك الصحي
الفصل الخامس : المزيج التسويقي الصحي
الفصل السادس : سياسة التسعير الصحي
الفصل السابع : توزيع الخدمات الصحية
الفصل الثامن : ترويج المنتجات الصحية
الفصل التاسع : عناصر المزيج التسويقي المضافة

حجم الكتاب :

2.52 م.ب
___👇👇👇

لتحميل الكتاب : التسويق الصحي pdf
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