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تحميل كتاب أخلاقيات ممارسات العلاقات العامة pdf وليد خلف الله دياب _ مجلتك الإقتصادية

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عنوان الكتاب :

أخلاقيات ممارسات العلاقات العامة

من تأليف :

د. وليد خلف الله دياب

تحميل كتاب آخر حول تنظيم وإدارة العلاقات العامة pdf

محتويات الكتاب :

الفصل الاول : المدخل الأخلاقي للعلاقات العامة

المبحث الأول : ممارسة العلاقات العامة في العصر الحديث

المبحث الثاني : المفهوم العلمي للأخلاقيات المهنية ومصادرها

المبحث الثالث : التأصيل النظري للأخلاقيات المهنية

الفصل الثاني : الأخلاقيات المهنية للعاملين في العلاقات العامة

المبحث الأول : أخلاقيات القائم بالإتصال في العلاقات العامة

المبحث الثاني : أخلاقيات القائم بالإتصال في العلاقات العامة مع وسائل الإعلام

المبحث الثالث : أخلاقيات السلوك الإتصالي للعاملين بالعلاقات العامة نحو بيئة المنظمة

الفصل الثالث : المتغيرات التي تؤثر على الإلتزام بالأخلاقيات المهنية وعواملها

المبحث الأول : الضغوط المؤثرة على القائم بالإتصال في العلاقات العامة

المبحث الثاني : العوامل المتسببة في السلوك اللاأخلاقي في سلوك العاملين

المبحث الثالث : العلاقات العامة والتطوير الإداري

الفصل الرابع : مواثيق الشرف المنظمة لممارسة العلاقات العامة

المبحث الأول : التنظيمات المهنية للعلاقات العامة

المبحث الثاني : المواثيق الأخلاقية للعلاقات العامة وإرتباطها

حجم الكتاب :

1.65 م.ب

لتحميل كتاب : أخلاقيات ممارسة العلاقات العامة pdf

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'displayModeFull')); _WidgetManager._RegisterWidget('_BlogView', new _WidgetInfo('Blog1', 'Tempnec', document.getElementById('Blog1'), {'cmtInteractionsEnabled': false, 'lightboxEnabled': true, 'lightboxModuleUrl': 'https://www.blogger.com/static/v1/jsbin/3563558640-lbx__ar.js', 'lightboxCssUrl': 'https://www.blogger.com/static/v1/v-css/13464135-lightbox_bundle_rtl.css'}, 'displayModeFull')); _WidgetManager._RegisterWidget('_HTMLView', new _WidgetInfo('HTML2', 'PostA3lan', document.getElementById('HTML2'), {}, 'displayModeFull')); _WidgetManager._RegisterWidget('_HTMLView', new _WidgetInfo('HTML3', 'PostA3lan', document.getElementById('HTML3'), {}, 'displayModeFull')); _WidgetManager._RegisterWidget('_HTMLView', new _WidgetInfo('HTML4', 'PostA3lan', document.getElementById('HTML4'), {}, 'displayModeFull'));