كتب التسويق

تحميل كتاب فعالية التسويق الإلكتروني لدى الشركات الوطنية ومتعددة الجنسيات، دراسة تطبيقية pdf أحمد سامي عبد الوهاب إسماعيل العايدي _ مجلتك الإقتصادية

مجلتك الإقتصادية

اخر تحديث :

عنوان الكتاب :

فعالية التسويق الإلكتروني لدى الشركات الوطنية ومتعددة الجنسيات، دراسة تطبيقية

من تأليف :

أحمد سامي عبد الوهاب إسماعيل العايدي

تحميل كتاب آخر حول التسويق الإلكتروني الفعال pdf

محتويات الكتاب :

الفصل الأول : الإطار المنهجي للدراسة
الفصل الثاني : الإطار المعرفي للدراسة
المبحث الأول : التسويق الإلكتروني، المفاهيم الأساسية، مفهوم التسويق الإلكتروني
المبحث الثاني : أدوات دعم التسويق الإلكتروني
المبحث الثالث : مقومات ومعوقات تطبيق التسويق الإلكتروني
المبحث الرابع : الشركات، مفهومها وخصائصها

الفصل الثالث : نتائج الدراسة التحليلية
الفصل الرابع : نتائج الدراسة الميدانية على الجمهور
الفصل الخامس : نتائج الدراسة الميدانية على مديري التسويق

حجم الكتاب :

16.83 م.ب

لتحميل كتاب : فعالية التسويق الإلكتروني لدى الشركات الوطنية ومتعددة الجنسيات pdf

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